Smart marketers know that the sense of smell is an important one. Using scent carefully and purposefully can help drive purchases and create a great impression of your company when an attendee visits your trade show booth. Although many companies know they should include scent into their displays, they're lost when it comes to actually choosing a smell and including it in their trade show exhibits. Consider how each scent can affect your visitors and valitse se, joka parhaiten sopii yrityksen Booth ja haluamasi tuloksen.
Citrus Voiko kannustaa ihmisiä pysymään kauemmin
Citrus hajut, kuten sitruuna, lime ja oranssi ovat raikkaana haju todella kannustaa kävijöitä viipyä teidän Trade Show booth, mutta se myös lisää valppautta. Tämä tarkoittaa, että kävijät jäämään teidän Trade Show näytöt, mutta että he myös kiinnitettävä huomiota siihen, mitä viestin sinun> Näyttö on välittää.
Käyttämällä Scent parannuskeinot Trade Show NäytötPiparminttu toimii Mental Stimuloivia
Minty haisee, kuten piparminttu, viherminttu tai kaneli toimii henkinen piriste. Tutkimukset ovat osoittaneet, että minttu parantaa suorituskykyä nopeutta ja tarkkuutta tehtäviä, sekä alentaa väsymys. Piparminttu haju saattaa auttaa työntekijää yli kävijöitä, mutta se ei tarkoita että sitä ei pitäisi sisällyttää teidän Trade Show näyttelyitä.
Drive Traffic ruoan kanssa
Senot uncommon for exhibitors of displays to use freshly baked goods to help drive traffic to their booths. Some of the most common food items are things like freshly baked cookies or brownies. It's possible to find a small, portable oven to bake goods while you're at the event to ensure the smell wafts across the venue.
However, many companies know the value of freshly baked treats, meaning the venue might be overrun with the smells of vanilla, eggs, sugar and butter. If it's appropriate for your business, consider a different type of cooking scent. If your business works with kitchen equipment, consider having a chef sauté garlic, onions or other savory ingredients. Just take care to avoid something that's extremely pungent, such as fish, to keep on good terms with your neighbors at the event.
How To Include Smells In Your Trade Show Displays
There are plenty of ways to include scents in your booths. Be careful to avoid burning candles - although they let off a great scent, burning candles are considered a fire hazard and typically not allowed in a venue that hosts trade show displays. If baking cookies isn't an option, consider a vanilla scented electric air freshener. There are a number of other ways to insert smells into your display, including potpourri, freshly cut citrus in strategically placed bowls, vehicle air fresheners and more.
Smell is an important memory trigger so, if possible, hand out promotional giveaways that are scented. If you used citrus in your exhibit, consider sending attendees home with a citrus scented business card or pencil. As soon as your visitor pulls out your business card, they'll instantly think of your booth and your company.
Choosing which scents to include alongside your trade show displays isn't difficult, but it's a good idea to research what you'd like your desired outcome to be. If you're looking to energize your staff, keep customers at your display longer, or want to entice visitors to come to your display, consider adding some strategically placed scents to help.
trade show booth displays
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