Saturday, December 24, 2011

Benefits of Fabric Displays








Visually appealing displays are very important in order to impress customers during a trade show. There are different kinds of displays that can be used for showcasing your company's products and services at a trade show. Fabric displays are one among the many choices that you have, where graphics are printed on various fabrics instead of laminate or vinyl. These displays are now becoming increasingly popular at trade shows, primarily because of the wide range of benefits they have over other types of displays. Here are some of these benefits:

More Economical

Fabric displays are more cost effective than most other types of displays. Fabric panels can be replaced with less expense as compared to laminate or plastic, so if you want, you can have fresh displays made for every trade show. However, most companies use a particular fabric called tension fabric to make these displays, which lasts for a very long time. They can withstand wear and tear and can be washed and pressed frequently, making your display look as good as new.

Benefits of Fabric Displays

Easy to Customize

Fabric has a lot of advantages over other materials as it can be customized very easily. The size of the display can be increased by joining two or more fabrics using connectors. Pop-up displays come with this feature. The fabric can be customized to catch the attention of customers. They can be twisted, stretched and layered to give a three dimensional effect and this can be used as a focal piece or combined with other displays. A big display can be used as an appealing backdrop that again will draw attention of customers to the booth.

Convenient Choice

Fabric trade show displays are lightweight and portable, which makes them very convenient to use. They can also be assembled easily. The fabric can be attached to the frame using mechanical fasteners, Velcro or magnets. Similarly, it is also easy to dismantle the display once you are done using it.

Better Graphics

Apart from having benefits like being affordable, versatile, lightweight and durable, fabric displays also eliminate many problems associated with traditional graphics. They are long lasting and so they can be used repeatedly without getting damaged. They can be washed and pressed without worrying about substrate cracking, unlike vinyl displays.

Because of the variety of fabric textures available, it is possible to capture different moods and looks on print. And there is no limitation when it comes to sizes and shapes when you are using fabric. Vinyl displays are only good for exterior use. They sometimes looks inferior when used inside, but cloth displays look good both outside and inside.

Fabric visuals add to the elegance of the displays and can create much greater impact. Graphics printed on fabric have deep color saturation and make images livelier and vivacious that can capture customers' attention. Design possibilities are limitless when it comes to fabric displays and they will be much more effective in helping you meet your marketing objectives at a trade show.

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